compLexity Gaming has announced that HyperX will become the teams latest partner. As part of the deal, HyperX gaming headsets, keyboards, mice, mousepads and internal memory will be used exclusively by compLexity Gaming’s teams’.
compLexity is one of North America’s leading esports organisations, with HyperX being one of esports most established partners. This latest two-year partnership will see compLexity exclusively use HyperX products across all teams’. The two companies will also work together to create a range of content for marketing initiatives and activations that feature compLexity players and teams’.
Daniel Herz, Chief Revenue Officer and Vice President, Complexity Gaming, had this to say: “HyperX is a leading peripheral brand on the market and with this partnership, our players will be competing and practising with topnotch equipment, giving them the utmost advantage to be successful. We’re thrilled to be joining a roster of distinguished partners as esports continues to merge with traditional sports and pop culture. With 2019 set out to be an exciting year for Complexity, there is no better brand we want to grow with.”
compLexity is one of North America’s longest-standing organisations in esports. In 2017, Dallas Cowboys owner Jerry Jones and Real Estate tycoon John Goff purchased a majority stake in the team. In 2018, Founder & CEO, Jason Lake became one of the first three inductees into the ESI Hall of Fame.
Daniel Kelley, Director, HyperX, added: HyperX is extremely pleased to become a partner with the competitive compLexity gaming team. compLexity Gaming is one of the teams with the most longevity in all of esports. We’re thrilled to see what they can accomplish with the backing of our full line of gaming peripherals. We look forward to teaming up with compLexity Gaming on content, appearances and activations, and look forward to big things from this partnership in 2019.
Esports Insider says: compLexity has been awfully busy this week and this latest deal is the icing on the cake. HyperX is well established in esports, so the two companies make a great partnership. The two-year duration on the deal is also a promising sign, with so many deals only lasting for one-year.